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To make driving safer and more comfortable for drivers, manufacturers are equipping cars with all kinds of technology. Systems that help bring the vehicle to a standstill as quickly as possible in the event of an emergency are a key focus. Nowadays, almost all cars feature an automated anti-lock braking system (ABS), but newer technologies take safety one step further. More and more cars are being equipped with systems such as a millimeter-wave radar, LiDAR and stereoscopic cameras. These systems can detect obstacles on the road and can even take over the control of the brake and accelerator pedals in an emergency.



Millimeter-Wave Radar


Of the safety systems mentioned above, the millimeter-wave radar is the most effective. Unlike LiDAR and stereoscopic cameras, it does not use visible light frequencies. Instead, it relies on extremely high audio frequencies (millimeter waves) in the 76–81 GHz range. This means the system is less sensitive to difficult weather and traffic conditions, such as rain, fog and reflections from water.


4  Better sales through better communication


The automotive industry is showing widespread interest in these safety systems. To make them available to a wide audience, manufacturers are endeavoring to bring the technology onto the market with the lowest possible production costs. However, until now, it has not been possible for millimeter-wave radar to function on the widely used and relatively inexpensive CMOS chip technology. SiGe bipolar transistors were needed to enable the radar to function at extremely high frequencies. That is, until now.



Lower Costs


Fujitsu Laboratories has now developed a chip technology that enables millimeter-wave radar systems to be implemented using CMOS chips, significantly lowering the production costs and energy requirements of these systems. At the same time, the researchers have also succeeded in improving the detection performance of this safety system in lower frequency ranges. “Noise” in these frequency ranges would render cheaper detection systems ineffective for long periods of time, making them impractical to use. This breakthrough could have a significant impact on traffic safety, especially when the technology is made widely available. However, this will take some time as Fujitsu Laboratories does not expect CMOS millimeter-wave radar technology to be sufficiently advanced until 2018.


 FUJITSU Market Place awarded a ‘Top Retail Product 2015’ Special Jury Prize.


I am happy to say that the importance to retail innovation of FUJITSU Market Place was recognized in the annual ‘Top Produkt Handel 2015’ competition in Germany, which awarded a special Jury Prize in the newly introduced category ‘Early Watchlist’ by organizers, retail trade publisher LPV Media GmbH. Fujitsu received this award during the EuroCIS show on Tuesday, February 24 in the Multichannel Forum in Messe Düsseldorf. This year, 21 candidates were nominated in seven categories. A jury evaluated submissions according to the criteria of user value, customer satisfaction, relevance, solution expertise and innovation.




FUJITSU Market Place breaks down the barrier between orders and in-store shopping by combining both in a single transaction. For the customer, this delivers uniform pricing, promotion and customer-relationship experiences whether online, in-store or using a mobile device. It also allows the sales associate to transact business with the customer through a single application rather than switching between PoS and online order fulfillment, making the operation quicker, easier to learn and more likely to be accurate. And for the retailer, it provides increased profitability through a reduction of ‘dropped baskets.’


According to Miya Knights, Senior Research Analyst, IDC Retail Insights: “Omni-channel is leading retailers to look at how all their business functions/groups interoperate to support a consistent view of a customer, a customer’s behavior, and how to balance a supply chain to merchandise and fulfill against that. To this end, retailers are looking to vendor solutions that support one or many aspects of an omni-channel IT strategy but that also meet the requirement to integrate seamlessly with multiple technologies from other vendors to deliver aggregated omni-channel business services. IDC believes FUJITSU Market Place is a strong platform to support the integration challenges that retailers, with both online and physical stores, are faced with.”


The assessment of the jury confirms the market research survey “Omni-Channel Commerce in Germany” performed by the leading European institute Pierre Audoin Consultants (PAC) and supported by Fujitsu, which was first presented at Fujitsu Forum in November 2014. Retail companies see the integration of e-commerce, mobile-commerce and the high-street store as the pressing task of the years to come. However, for this transformation they need the support of IT service providers with their in-depth industry-specific know-how.


4  Better sales through better communication


A new world is emerging, where everyone and everything is interlinked and constantly sharing information. Our hyperconnected world forms the foundation of modern retail and it enables retailing without barriers for a new, empowered consumer. Shoppers’ purchasing decisions are influenced before they set a foot in the store, encouraging price comparison and accounting for an ever-growing percentage share of online transactions. Traditional points of service (PoS), online and mobile channels are supporting a seamless buying customer experience. This is the new world of Connected Retail!


Fujitsu is the retailers trusted partner of choice in this new era! Do not miss the opportunity to join the new world of Connected Retail!



Today’s IT organizations strive for gaining greater visibility of existing applications and processes. Inability to maintain a high level of visibility of applications and processes has a ripple effect. Since, without adequate visibility into existing applications you cannot effectively measure their performance value and business impact – i.e. veracity. If you cannot adequately measure then you cannot effectively improve and keep them viable in the long run. Also as IT organizations mature it becomes difficult to perpetuate a consistent velocity of modernization and up-keep of your reusable knowledge base while retaining low risk support processes.


When clients try to achieve the above goals we find that the baseline realities are not encouraging. Take for example; the industry average is to allocate 33% of software development cost to testing. But even with that, the probability of delivering software with bugs is over 90% despite spending 33% of the effort for testing alone. The cost of fixing these defects grows exponentially with time. Cost of fixing a bug post production is 100 times more than fixing the same at the design phase. 30% of transition projects are over budget or are delivered only after extending the schedule. Overwhelmingly 50% of transition projects, do not meet stakeholder’s expectations and no less than 45% of clients report ongoing issues due to lack of governance and conflict resolution procedures.


CIO Surveys have consistently outlined data confidentiality, business continuity, and regulatory compliance as the three major outsourcing risks. Then when asked about the major transition risks IT leaders were unanimous in calling out knowledge retention, unavailability of the right skills and negative impact on In-flight projects.


However, Fujitsu AMS with its state-of-art process and best-in-class consultants has been effective at increasing visibility and control over applications and processes. They have also successfully mitigated transition related risk by validating and testing before starting support transition. This “Validation to run” has proven to be critical to the long term success of this kind of project.


The ‘Validate-2-Run’ mantra is designed to take projects into run or support mode post validation through testing and quality gateway. It’s a value added service that provides a paradigm shift in elevating transition to a new steady state. Having a validation phase helps in establishing the right expectations by identifying problems in the process or design phase, before heading for transition and handover. It also provides high visibility into existing applications, business and support processes. Consultants are eased in to the new environment through involvement in testing which in turn significantly reduces the transition timelines. It reduces transition related risk drastically by: setting the ground rules early, enabling knowledge retention, backlog reduction, minimal impact to in-flight projects as well as a shortened hyper-care period. Adopting the mantra of “Validate -2-Run” provides the backbone to a long term strategic engagement with clients.

Responding quickly to changes in the market is more important than ever. No more so than for small, fresh start-ups, for which this is also fairly simple to achieve. Large organizations, on the other hand, are less flexible. It is often a major challenge for them to implement faster processes and improve their internal and external communication. There is almost no other sector where changes happen faster than in the electronics industry, in which the originally Japanese company Kaga Electronics operates. This company seized the relocation of its head office as an opportunity to upgrade its communication platform. A solution implemented by Fujitsu helps them not only to cut down on operating costs, but also to improve their internal and external communication.



4  Better sales through better communication


Open Device Environment


The new communication platform is an “open device environment”, which does not depend on having a specific type of cell phone or smartphone. It has therefore reduced the number of fixed telephone lines by approximately 20% to around 900 devices in 14 Japanese sites. Incoming calls can be immediately transferred to employees who are out of the office, speeding up business with sales staff who are often on the road. The system is a Web-based communication platform that allows employees to check the availability of their colleagues. Employees can see, for example, whether a person is at their desk, in a meeting, or out of the office, and use this information to decide on the best method of communication.


Sales Boost


Kaga Electronics aims to roll out the new system, implemented in 2014, as a uniform platform throughout its global organization. Information sharing can be speeded up through the way in which employees work and communicate. By introducing this communication platform, the company aims to bring about a transformation that accelerates global business and improves process efficiency. It will significantly boost communication with sales staff who do not use a fixed landline and who are often out of the office. No longer will colleagues in the office have to take messages for them with the ensuing delay in delivery, but communication will instead go straight to the intended recipient.


More information are available here

Three-2-One is a strategy that points the compass needle at things that really matter for any IT organization. The biggest challenge that an IT organization faces is how to strike the right balance between the seven key success factors which include:  reducing total cost of ownership, increasing return of investments, minimizing technical debt, maximizing return on assets, improving performance against service levels, aligning business process to business goals and lowering risk across the IT landscape.


However, the current state of affairs is alarming. The industry experts calculate that technical  debt is $3.61 per line of code and by end of 2015 it is predicted that global IT debt will become $1 trillion. Over 50% of this debt are architecture complex defects; which makes technical debt a ticking time bomb. Also IT has to be cognizant of the real implications of Total Cost of Ownership which grows in geometric progression over time. For example, an investment of $10M today in developing an application will end up costing $115M, when we add the yearly operating expenditures (OPEX) for its 15 year lifespan. Moreover, the incentive for investment is not commensurate with the amount of risk involved when we consider the industry average of 6% ROI. Emerging technologies have put investments on a slippery slope with an increasing number of applications including major ERP installations becoming obsolete over time. To make matter worse, with SMACC (Social Mobile Analytics Cyber Cloud) organizations are exposed to entirely different and unknown risks, which have become  a whopping one-third of the total risk issue.


Three-2-One is a progressive reduction of Total Cost of Ownership by the application of lean principles such as significantly reducing waste at all levels. It is a strategic initiative to drive reduction in operating cost through technology innovation along with fixing problem’s at the root, thus reducing waste. This will free up capacity for enhancements to existing and emerging technology adoption. Fujitsu has made major investments in technology innovation to drive reduction in operating cost by as much as 30%. Also it applies an industrialized approach in building and sharing enablers, accelerators, tools, templates and best practices delivering greater value to clients.


What these strategies do for our clients is to ensure year-over-year  (YoY) efficiencies with improved performance and faster value realization on investments, assured service levels as well as risk reduction.  This is critical to freeing up funds and capacity for other strategic initiatives.